Nailed it. Carving will never blow up. There's really no sex appeal in what we like to do. I love watching movies from people like Jeremy Jones, T. Rice etc because what they do has variety, danger, suspense, thrill, etc. Seeing freestyle competitions is exciting and awe inspiring. What can you really do with a carving movie? Turn left, turn right, cross over, cross under. YAWN. I mean who's gotten laid because they can euro carve? :D
I hate to say it but even I'm in agreement with my mountain buddies when I say alpine is for hipsters.