As far as the growth of the sport, I can only speak for myself. I know that what got me into hard booting was riding with Will Garrow! Anyone who sees Will ride in person is bound to be interested in the sport. Not only does he COMPLETELY tear it up on the groomers, but he also bridges the gap between alpine and freestyle. I think a lot of people who watch someone carve on a race board find it very intriguing, but view it as a very limited discipline. Seeing someone arc amazing turns, arc amazing turns switch, throw 720's in the pipe, bust huge grabs in the park, et cetera, opens people's eyes to the limitlessness that is possible on a carving board. Since not everyone will be able to ride with Will in person, the best growth for our sport (in my opinion) is people tearing it up on their local hills!